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"SHAKE THE WALL"

SIZE?xVANS

This project was chosen as one of the three winners from the SIZE?xVANS competition

"Shake the wall" is my proposal for the Size?xVans Live Project Competition. The brief consisted of creating a campaign based on the main pillars of Size? and that promotes or encourages change in society. As a final result, a 10-slide platform had to be delivered creatively communicating both the concept and the implementation strategy.

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The campaign is based on dance and the psychological benefits that it provides when implemented in the daily routine. The project seeks to help young university students to enjoy their experience the most reducing stress and anxiety levels and improving community life on campus.

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